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THE WORK | Instagram x Culture Con
THE CHANNELS | AR Activation
MY ROLE | Creative Director - Responsible for conceptualizing and execution in partnership with designers
Created an AR experience that transformed designer portraits into immersive portals, showcasing interactive 3D elements and innovative approaches to upcycling. Blending AR development, 3D modeling, and art direction, the exhibit offered an engaging, interactive exploration of sustainable fashion—celebrating creativity, connection, and the future of the industry.